Photo Op: Jay-Z Launches New Cognac, D’usse

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Real G’s move in silence…. So much silence in fact, that I almost missed this glory moment all together. Last night, Jay-Z took to the Standard Hotel in NYC to launch his new liquor, D’usse. The liquor is a type of cognac, slated to be the prime competitor compete with the new Hennessy Black. Per remarks from friends that were at the launch, the product is unlike any other cognac…

D’usse will be in stores as of next month, retailing around $45 per 750ml bottle.